Wake Forest Athletics
2026 Most Valuable Business Program Presented by Truist

Truist and Wake Forest Athletics will partner to honor a local small business during this basketball season to provide meaningful branding opportunities in front of Wake Forest Basketball fans and give business owners a night off at LJVM Coliseum.
Selected nominees will receive the following to a Wake Forest Men's Basketball home game:
- Basketball Game Entitlement for the February 28th match-up between Wake Forest and Syracuse which includes:
- On-site activation / Tabling
- (2) Videoboard Logo Graphics w/ PA Announcement
- (1) In-Game Radio Spot
- Courtside LED Signage
- In-Game recognition
- Giveaway Item for fans
- (4) Tickets, (4) Hospitality Passes + (1) Parking Pass
- Truist & Wake Forest Gift Bag
Please note: A submission of your nominee does not guarantee selection. Honorees are selected by a committee. Nominee must be 18 years of age or older. If your candidate is selected, you will be notified by a member of our selection committee.
Truist MVB Terms & Conditions